Green Loyalty for 4MALL

Every receipt can grow a forest.

The loyalty programme that rewards shopping centre visitors according to the ESG profile of the stores. In the most sustainable stores every euro is worth up to 2 GreenPoints.

Request a demo Try the simulator

Same receipt.
Five stores.
Different points.

The ESG class multiplier changes the value of every purchase. Scroll and see what happens to €80.

A ESG class

×2

160 GreenPoints

Estimated CO₂ avoided: 9.6 kg

Try it.

Pick a store on the floor plan: the receipt is always €80.

Mall

Bottega Bio

Receipt 0410

Amount
€80.00
ESG class
A
Multiplier
× 2

GreenPoints+160

Estimated CO₂ avoided: 9.6 kg

  • A × 2
  • B × 1.5
  • C × 1
  • D × 0.75
  • E × 0.5

How it works

Visitors do what they already do: shop. The centre checks, the programme calculates, the ledger keeps the record.

  1. Snap the receipt

    From the app, right after leaving the store or at home in the evening, within the days set by the centre.

  2. The centre checks it

    Anti-fraud checks flag duplicates, unusual amounts and late receipts. The operator approves it from the 4MALL back office.

  3. GreenPoints arrive

    Amount × points per euro × multiplier of the store's ESG class. The centre sets the rules.

  4. They are spent on sustainable choices

    The visitor gets a voucher with a QR code and uses it at the information desk or in store.

  • Electric car charging
  • Eco-friendly products
  • Environmental events
  • Social projects
  • Sustainable services
Home screen of the app: the visitor's tree, GreenPoints balance, level and the month's missions

The visitor app

iOS and Android, branded for the centre.

  • Your tree grows with your GreenPoints, from seed to forest
  • Balance, level and CO₂ avoided at a glance
  • Stores with their ESG class, criteria and certifications
  • Map of the centre with stores coloured by class
  • Reward catalogue and vouchers with QR codes
  • Monthly missions and achievements
  • Every transaction verifiable on the ledger, from your phone
4MALL back office: share of sustainable spending, spending by ESG class, CO₂ avoided and GreenPoints in circulation

The back office in 4MALL

Inside the platform the centre already uses for leases, turnover and spaces.

  • Share of sustainable spending and spending mix by ESG class at a glance
  • Indicators: tracked spending, CO₂ avoided, points issued and in circulation
  • ESG profiles per store, with custom criteria and weights
  • Receipt approval queue with anti-fraud flags
  • Reward catalogue, voucher redemption, missions and levels
  • One-click ledger integrity check

From seed to forest.

In the app every visitor has their own tree, which grows with the GreenPoints they earn and keeps its leaves when they redeem a reward. New missions every month give one more reason to come back.

0 GreenPoints earned

  1. Seedfrom 0
  2. Sprout500
  3. Shrub1,500
  4. Tree4,000
  5. Forest10,000

One programme, three benefits

Owners and asset managers

Data on the sustainability of spending and on the ESG profile of the stores, ready for reporting and merchandising mix decisions.

Centre management and marketing

One more reason to come back: monthly missions, levels and local rewards. And at last the visitor's receipt, not just aggregate turnover.

Stores

Stores that invest in sustainability get seen and rewarded: more points for their customers, more visibility in the app and on the centre map.

Points nobody can tamper with.

Every transaction is linked to the previous one by a cryptographic fingerprint and sealed in blocks every hour. If any data is altered the chain breaks, and the check shows it straight away: to the centre from the back office, to the visitor from the app.

Bring Green Loyalty to your centre.

We'll show you the programme on a sample centre, with the app and the back office.

Request a demo Discover 4MALL